People tasting their McDonald’s for the first time. calvertjournal
ADVERTISEMENT - CONTINUE READING BELOW
People waited in the cold for hours. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
Russians in their ushankas, the famed hats, wait for their McDonald’s. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The calm before the storm. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The chaos inside McDonald’s. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The cost of a hamburger was $1.50, which was roughly 1,500 roubles when an average salary was 150 roubles. You could buy ten loaves of bread for this money. vintag.es
The enormity of the line was unprecedented. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The line wrapped around the park. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The people outside were looking at the happy ones inside. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The plaque commemorating the opening of the McDonald’s. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
Waiting at the front of the line to finally get to taste a McDonald’s hamburger. vintag.es
ADVERTISEMENT - CONTINUE READING BELOW
The long lines for food in the USSR were normal, and the people found it was worth the wait. calvertjournal
ADVERTISEMENT - CONTINUE READING BELOW
A boy eating his McDonald’s. calvertjournal
ADVERTISEMENT - CONTINUE READING BELOW
One of the first customers of the new Moscow McDonald’s gives a thumbs-up when asked by McDonald’s of Canada chairman George Cohon, right, what he thinks of the restaurant. mashable
ADVERTISEMENT - CONTINUE READING BELOW
Children try out world-famous food. mashable
ADVERTISEMENT - CONTINUE READING BELOW
An elderly Russian woman eats a hamburger. mashable
ADVERTISEMENT - CONTINUE READING BELOW
The golden McDonald’s arch was erected Saturday, December 16, 1989, in preparation for the restaurant’s late January opening. mashable